MAG International Expands Singapore to reinforce APAC presence

MAG International founder and Group CEO Lee Dentith has expanded MAG International to Singapore, opening a new office in Marina Bay and further strengthening the company’s global presence. This marks an important milestone in our global growth journey and reinforces our commitment to strengthening our presence across the Asia-Pacific (APAC) region.

This expansion is not just about opening a new office; it represents a strategic move to bring us closer to our partners, clients, and the rapidly evolving APAC market.

Strengthening Our Global Network

With the launch of our Singapore hub, MAG now operates across key global business centers, including:

• New York
• London
• Manchester
• Dubai
• Singapore

This growing international network allows us to stay closely connected with markets across multiple time zones, enabling faster communication, better collaboration, and more efficient execution for globally active brands.

Each office plays a key role in supporting our unified global operations, ensuring that our clients receive consistent service and strategic alignment regardless of location.

Why Singapore?

Singapore is one of the world’s most important commercial and financial hubs, especially within the APAC region. Its strong economy, advanced infrastructure, and position as a gateway to Asia make it the ideal location for MAG’s continued expansion.

By establishing a presence in Marina Bay, we are placing ourselves at the heart of a dynamic business ecosystem that is home to global enterprises, fast-growing startups, and leading innovation hubs.

This strategic location enables us to:

• Engage more effectively with APAC partners
• Gain deeper regional market insights
• Strengthen collaboration with international brands operating in Asia

“Singapore is a natural next step for MAG International. Our clients are thinking internationally, and they need agency partners that can move with the same speed and connectivity.” 

Lee Dentith, Founder and Group CEO of WSA, MAG International and Media Agency Group (UK)

Enhancing Global Connectivity

The opening of our Singapore office significantly enhances our ability to operate as a truly global organization. It strengthens our capability to think faster, respond quicker, and execute more efficiently across all markets.

Our teams across New York, London, Manchester, Dubai, and Singapore work in close coordination, ensuring seamless communication and real-time collaboration. This structure allows us to maintain momentum around the clock, delivering uninterrupted support to our clients worldwide.

Looking Ahead

The launch of our Singapore office represents more than expansion; it reflects our long-term vision for growth in the APAC region.

We see immense opportunity in this market, driven by digital transformation, evolving consumer behavior, and increasing global connectivity. Our presence in Singapore allows us to build stronger relationships, deliver more localized insights, and create greater value for our partners.

As we establish ourselves in Marina Bay, we remain committed to innovation, collaboration, and delivering impactful results for brands across the world.

The Singapore hub will also support regional campaign development for World Sports Advertising, the sports advertising extension of MAG International / Media Agency Group FZ-LLC, helping connect brands with sports properties, rights holders, and major sporting events across APAC and international markets.

MAG International’s regional and international campaign experience includes work with brands such as Xiaomi, Oppo, Komatsu, China Southern Airlines, and China Tourism, alongside wider digital, programmatic, out-of-home, connected TV, and radio activity.

Singapore office location: 

IOI Central Boulevard Towers, Marina Bay Phone: +65 6653 4780 Network: Dubai, New York, London, Manchester and Singapore Focus: APAC partnerships, cross-market planning and campaign delivery

ABOUT MAG INTERNATIONAL

MAG International is a media planning and advertising company founded by Lee Dentith, founder and group CEO of WSA, MAG International, and Media Agency Group (UK). The company works with brands on advertising strategy, media buying, and campaign delivery across international markets. Its services include integrated media planning, digital advertising, programmatic media, out-of-home advertising, connected TV and radio advertising.

Dubai Address: Office 401, Arjaan by Rotana, Al Sufouh Complex / Media City, Dubai, United Arab Emirates