Dive into the latest from MAG

Filter by category: All Campaigns Informational Developments Case Studies Insights Innovation Events Advertising Formats
Red Bull brings Tetris to the Dubai sky

Red Bull brings Tetris to the Dubai sky

Red Bull turned Dubai Frame into a live Tetris arena with a drone powered final. This case study looks at how spectacle, interactivity and shareability can lift outdoor media impact.

Campaigns — 24 Dec 2025

Digital OOH Market Growth Accelerates with a 14.27% CAGR Outlook

Digital OOH Market Growth Accelerates with a 14.27% CAGR Outlook

Digital OOH is expanding fast as screens, data and programmatic buying reshape outdoor media. Here is what a 14.27 percent CAGR forecast means for advertisers and the practical steps to plan stronger, smarter DOOH campaigns.

Informational — 18 Dec 2025

How to Avoid Greenwashing by Working with a Trusted Advertising Partner

How to Avoid Greenwashing by Working with a Trusted Advertising Partner

Greenwashing is under growing scrutiny. This blog explains how brands can avoid misleading environmental claims by working with a trusted advertising partner.

Developments — 11 Dec 2025

Reclaim 247 Builds Nationwide Impact Through Connected TV in UK Live Sports

Reclaim 247 Builds Nationwide Impact Through Connected TV in UK Live Sports

Reclaim 247 partnered with Media Agency Group to increase performance, leads and brand recall across the UK. A targeted Connected TV campaign placed the brand in premium live sports environments, driving stronger engagement and more efficient results.

Case Studies — 5 Dec 2025