Dive into the latest from MAG

Filter by category: All Advertising Formats Informational Events Case Studies Campaigns Developments Insights Innovation
How Brands Can Advertise During 11.11 in Singapore

How Brands Can Advertise During 11.11 in Singapore

A practical guide to OOH advertising during 11.11 in Singapore, covering timing, billboard and digital OOH locations across Orchard Road, Marina Bay and Bugis, plus retail media and creative approach for brands building demand before the sale.

Advertising Formats — 8 Sept 2026

How Luxury Brands Can Reach Shoppers During Dubai’s Festive Season

How Luxury Brands Can Reach Shoppers During Dubai’s Festive Season

How can luxury brands reach shoppers during Dubai’s festive season? Learn how to use OOH, DOOH, airport media and digital channels to connect with high value audiences.

Campaigns — 1 Sept 2026

How to Boost Your Back to School Campaigns with OOH Advertising

How to Boost Your Back to School Campaigns with OOH Advertising

Learn how to strengthen back to school campaigns with OOH advertising, from choosing the right locations and launch window to using transport, retail and digital outdoor media.

Campaigns — 26 Aug 2026

How to Plan an OOH Advertising Campaign This Halloween

How to Plan an OOH Advertising Campaign This Halloween

Learn how to plan a Halloween OOH campaign using billboards, DOOH, transport and street-level advertising, with practical advice on locations, timing and creative.

Campaigns — 19 Aug 2026