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MAG's Predictions on How AI will Transform PPC Advertising in 2026
Media Agency Group shares clear predictions on how AI will transform PPC advertising in 2026, from predictive bidding and intent driven targeting to dynamic creative and outcome based measurement, with practical actions for global brands.
Insights — 5 Dec 2025
New Rules for Global OOH Shaped by Data, Standards and Powerful Locations
OOH is entering a new era shaped by data, stronger standards and high-value locations. This article outlines how precision targeting, improved accountability and strategic placement are driving better performance for global advertisers.
Innovation — 20 Nov 2025
Top 10 Best OOH Campaigns in 2025 That Captivated Global Audiences
The most impactful OOH campaigns of 2025 combined technology, design and storytelling. From LG and Coca-Cola to Jimmy Choo and Beazley Insurance, brands proved that outdoor media remains the most engaging space for innovation.
Campaigns — 7 Nov 2025
OOH Advertising Driving Innovation and Growth in Today’s Media Landscape
OOH advertising has evolved into a dynamic, data-led and sustainable channel. From digital billboards to programmatic campaigns, it helps brands reach audiences with bold, high-impact visibility across cities and global markets.
Informational — 31 Oct 2025